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	<title>Comments on: Content Marketing Gives Social Media Substance</title>
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		<title>By: Why Your Company Might Not Need a Facebook Page &#124; Media Emerging</title>
		<link>http://www.mediaemerging.com/2009/12/09/content-marketing-gives-social-media-substance/comment-page-1/#comment-2551</link>
		<dc:creator>Why Your Company Might Not Need a Facebook Page &#124; Media Emerging</dc:creator>
		<pubDate>Mon, 29 Nov 2010 16:55:34 +0000</pubDate>
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		<description>[...] Facebook followers get tired of promotions quicker than you think. So will you. Do you really want to discount your prices forever? And when promotions lose their appeal, you&#8217;ll need compelling content to engage your customers. [...]</description>
		<content:encoded><![CDATA[<p>[...] Facebook followers get tired of promotions quicker than you think. So will you. Do you really want to discount your prices forever? And when promotions lose their appeal, you&#8217;ll need compelling content to engage your customers. [...]</p>
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		<title>By: How to Effectively Outsource Your PR and Marketing &#124; Media Emerging</title>
		<link>http://www.mediaemerging.com/2009/12/09/content-marketing-gives-social-media-substance/comment-page-1/#comment-2245</link>
		<dc:creator>How to Effectively Outsource Your PR and Marketing &#124; Media Emerging</dc:creator>
		<pubDate>Wed, 21 Jul 2010 16:26:30 +0000</pubDate>
		<guid isPermaLink="false">http://mediaemerging.com/?p=1595#comment-2245</guid>
		<description>[...] Content, Content, Content. Who will create the content? What content will they create? How much of it? How will each of your vendors communicate with the others about content needs? The biggest oversight you could make when outsourcing social media and PR is to underestimate your need for content. [...]</description>
		<content:encoded><![CDATA[<p>[...] Content, Content, Content. Who will create the content? What content will they create? How much of it? How will each of your vendors communicate with the others about content needs? The biggest oversight you could make when outsourcing social media and PR is to underestimate your need for content. [...]</p>
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