• Resist All Temptations When Investing

    Investing in the stock market is something that might be on your mind for a while now. You might have already begun your journey a while back and decided to push your limits a little and invest some larger amounts of money. You might be aiming toward some bigger wins or more adrenaline rushes. In …

  • Marketing on Pinterest Requires a Plan

    Pinterest has more than 10 million unique visitors per month. It’s a marketer’s dream. Pinterest can absolutely fit into your marketing. First, though, you need a plan.

  • Corporate Blogging on the Decline? Don’t Read Too Much Into It

    New research from the University of Massachusetts Dartmouth analyzed social media usage among The Inc. 500 and found blogging is on decline as other tools like Facebook and Twitter gain popularity among fast-growing companies. Corporate blogging had increased each year, the research found, from 19 percent of Inc. 500 companies in 2007 to more than …

  • Marketing to Millennials? Influencer Outreach, Not Facebook, Is The Key

    Want to market your product or brand to a Millennial? Never mind Facebook; the key to marketing to Millennials lies in reaching the complete strangers who influence them. Bazaarvoice CMO Erin Nelson recently wrote in Forbes magazine that Millennials making a buying decision are likely to seek advice from “those with relevant experience,” rather than …